By Amy Tieu & Jeff Eades

Reducing energy costs is a major consideration for many businesses and government entities because lower energy costs translates into improved profitability and cash flow, and investments in sustainability can add significant value to assets.

In fact, studies show that sustainable technologies such as infrastructure control systems, building envelopes and solar power can reduce utility bills by 50 percent or more. In some cases, sustainable construction isn’t even an option – it’s a mandate.

However, the initial investment required for sustainability projects is often a deal-breaker. Often, businesses that are interested in energy efficient upgrades, retrofits or projects are unsure how to pay for it.

Fortunately, there are several practical and attractive equipment financing options that make it easy to expedite renewable energy initiatives and help preserve business capital. Because financing allows businesses to break down large sustainability equipment acquisitions into monthly payments, companies can use the equipment now and pay for it over time.

Other benefits of financing sustainability projects include increased cash flow, potential tax benefits, the ability to avoid large down payments, and increased flexibility and control. In addition, qualified applicants can often bundle engineering, development, installation and equipment costs into one, predictable monthly payment.

Businesses that are interested in undergoing a sustainability project but are unsure where to begin should consider these steps:

• Pick the right partners – Qualified engineering firms, equipment vendors and financial partners can help identify the best energy-efficiency and renewable opportunities and can help analyze relative costs and savings of each.

• Start with your business objective – Before beginning, make sure the project and financing strategy align with the business’ overarching goals.

• Lead with a pilot – Start small. If the objective is to replace all fluorescent lights with LEDs, beginning with one floor of a building allows businesses to measure the results and adjust for optimal savings.

• Meter diligently – Sufficient metering and tracking processes prove whether or not the initiative is achieving the projected savings and reduction of energy usage.

• Leverage the results – The goal is to keep the yearly debt lower than the cost of the annual energy bill savings. Work with an experienced finance partner to create a customized lending strategy.

• Optimize the ROI – Grants, rebates and federal tax incentives can reduce the capital expenditure and accelerate the return on investment for sustainability and efficiency initiatives. Be sure to inquire about all of these options for maximum return.

• Secure funding – Once the project gets the green light, work with a finance partner to create a comprehensive strategy that aligns with the business goals and maximizes incentives.

As with any important business decision, companies considering an investment in energy efficiency equipment should do their research and weigh all available options. Here are questions to consider during the before, during and after stages to help guide the discussion around financing options.

1. Do I need construction financing?

2. Have you had an energy assessment completed for your operations?

3. Is the project cost within market norms?

4. If there is an energy offtaker, does it meet a finance company’s credit requirements, i.e. investment grade credit rating?

5. Do I have good site control?

6. What are the lease terms, including tenor, monthly lease payment, and end-of-term options?

7. What are my other financial obligations for the equipment (such as insurance, taxes and maintenance) during the financing period?

8. Can I purchase the system during the lease term?

9. Can I return the equipment or renew the lease?

With answers to these questions, businesses can effectively utilize equipment financing to conserve cash, and build their balance sheets while implementing more sustainable, energy-efficient solutions.

Finally, seek out a financing partner who can accommodate businesses with customized payments to match budgetary requirements. Above all, look for a well-established finance partner with a strong track record with renewable energy finance in any kind of economy, and a willingness to customize leasing solutions to help meet your company’s unique needs.

Amy Tieu
Amy is with Key Equipment Finance’s Bank Channel team oversees business development efforts in Utah.

Jeff Eades
Jeff is with Key Equipment Finance’s Clean Energy team and oversees Key’s Key4Green initiatives. The Clean Energy team works alongside companies to identify possible tax credits, rebates, grants or other financial advantages that might be available.